Rebirth in the Perfect Era.

Summary

The summary focuses on the stark contrast between Taobao and Letao's 929 promotional campaigns. Taobao's campaign was incredibly successful, attracting millions of visitors, with high user registration and conversion rates. Their strategic approach included clear brand discounts and attractive coupon gameplay. In contrast, Letao's promotion was a complete failure, with minimal user registrations and potential sales far below their massive advertising investment. The dramatic difference highlighted Taobao's marketing prowess and Letao's strategic missteps in the competitive e-commerce landscape.

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