Rebirth in the Perfect Era.

Summary

The "Taobao Alliance" is a new e-commerce advertising model developed by Li Mu to enhance profit-sharing for individual webmasters. It integrates streaming media ads with a "guaranteed minimum + sharing" payment structure, allowing webmasters to earn a baseline income while benefiting from effective clicks and conversions. This model aims to improve transparency and tracking of user interactions, providing webmasters with vital data for optimization. With Taobao's backing, the initiative fosters competition and encourages webmasters to enhance their traffic and conversion rates, marking a significant evolution in online advertising. The official launch is set for October 15th, strategically placed before a major event to minimize social impact.

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