Rebirth in the Perfect Era.

Summary

Taobao devises a strategic plan to retain sellers and counter Letao's competitive threat. Li Mu proposes focusing on empowering C2C sellers by launching network-wide vertical advertisements that showcase top-performing small and medium-sized sellers' products. The strategy involves creating a weighted algorithm that selects and promotes high-performing stores based on activity, traffic, transaction volume, and user interactions. By providing significant traffic and visibility, Taobao aims to convince sellers that their platform offers superior profit potential, thereby discouraging them from expanding to competing platforms like Letao.

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