Rebirth in the Perfect Era.

Summary

Li Xing Ping sold Hao123 to Mu Ye Ke Ji for 13.5 million, leading to a swift and aggressive restructuring of the navigation website. After the acquisition, Mu Ye Ke Ji blocked all links and references to the portal site Xin Lang, implementing a sophisticated filtering system that frustrated users attempting to bypass it. This tactic significantly reduced traffic to Sina, which relied on navigation sites for visibility. As Mu Ye Ke Ji gained 95% market share, it effectively marginalized Sina, aiming to erase its presence from user discussions and weaken its brand recognition. This strategic move revealed Mu Ye Ke Ji's intent to dominate the industry by undermining competitors, particularly targeting Sina.

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