Rebirth in the Perfect Era.

Summary

Li Mu strategically designed a tiered system for Taobao's official stores, categorizing enterprises into A, B, and C levels with varying commission rates and requirements. A-level stores (top 20 in industry) pay 50,000 yuan annually and 3% platform commission, B-level stores (50+ physical stores) pay 100,000 yuan deposit and 4% commission, while C-level stores (registered companies) pay 150,000 yuan deposit and 5% commission. This approach aims to differentiate between small sellers and brand enterprises while maintaining a profitable model and preparing for potential competition with Alibaba and Boss Ma.

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