Other language: Vietnamese
I Really Am a Superstar.
Chapter 360: A Series of Propaganda Tactics That Left People Stunned!. [360]
Summary
Zhang Ye directed the staff of an advertising company to create an advertisement for "Brain Platinum". He insisted on replicating an advertisement from his world, down to minute details, to avoid accidents. The team was surprised by his unusual approach, which included using animated characters and not featuring himself prominently. Zhang Ye planned to include his endorsement fee in the advertising budget and proposed a large-scale online advertising campaign. He also suggested using internet trolls to post on online forums and create momentum. The team was skeptical, but Zhang Ye explained that they would create educational soft articles that seemed like public service announcements, but were actually advertisements. He wrote a sample article, "Is a Woman Over 40 a Flower or a Piece of Tofu?", which appeared to be a public service announcement but was actually promoting Brain Platinum. The team was impressed by Zhang Ye's creative approach.Full content
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